zanox announces new board of directors
Berlin, August 3rd 2007 – ZANOX.de AG (www.zanox.com), the global market leader in
performance-based multichannel commerce, appoints Dr. Andreas Wiele, Head of the Magazines and
International Divisions of Axel Springer AG, as the Chairman of the new Board of Directors. Joining
them are Dr. Jens Mueffelmann, Head of Electronic Media at Axel Springer AG and Thomas Kaiser, Head
of Business Development with PubliGroupe AG. zanox is now backed by an experienced group that will
support the global growth strategy of the company.
Both Axel Springer and PubliGroupe announced the joint acquisition of zanox on May 22nd 2007.
This acquisition allows both companies to expand their internet-based sales through innovative
products whilst securing access to a powerful and proven technology platform in a rapidly growing
market segment.
Thomas Hessler, zanox CEO, comments about the successful closing of the acquisition: "We are
very happy about the high-profile members of our board. With our investors we share the very same
vision for online marketing. The deep expertise and customer base of these companies complement
each other. As zanox, we represent the global market leadership for performance-based online
marketing and will jointly create new innovative products and services to further expand our global
positioning. In addition, we also expect great synergies in the offline world."
Heiko Rauch, zanox CFO, adds: "Now we are able to further drive our global expansion and to
take profit of new client target groups. We aim to grow above average both through organic growth
as well as through new acquisitions."
About zanox
zanox is the global market leader for performance-based multichannel commerce. zanox XS
provides a global solution for efficiently marketing products and services on the Internet. Award
winning affiliate marketing and search engine management, zanox's online marketing services include
e-mail marketing, online shopping and customer loyalty programs. More than 2,000 prestigious
international companies across diverse business sectors from telecoms to travel and retail to
finance with household names such as Allianz, Amazon, Axa, Citibank, DaimlerChrysler, Deutsche
Telekom, Telecom Italia, Telefonica, o2, Vodafone, Orange, DADAmobile, Celldorado, KPN, Expedia,
Jamster, Lycos, Procter & Gamble, Sixt, Staples, Neckermann, La Redoute, Verbaudet, Corte
Ingles and many more employing zanox's strategic distribution channel. zanox currently works with
more than one million sales partners in over 190 countries worldwide and offers local support in
over 30 countries. zanox partners earn solid revenues by advertising on websites, search engines,
as well as in e-mails and software. zanox was founded in 2000 by CEOs Thomas Hessler, Heiko Rauch
and Jens Hewald and employs more than 280 people. It is part of the Axel Springer and PubliGroupe
since 2007. Axel Springer is Germany´s biggest newspaper publishing house and third-largest
magazine publisher. PubliGroupe is an internationally active marketer and service provider for
cross-media commercial communication.