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New engergy regulations for e-commerce
To make the online comparison of electronic products easier and more transparent for consumers, the European Parliament adopted a new regulation. With the new EU regulation 518/2014, it is obligatory for online shops to display the energy label of electronic devices and energy-consuming products on their websites. This label helps consumers determine how efficient, environmentally […][…]
Publisher Introduction: Convert images with TAGPINs blogger solution. Start tagging or being tagged!
TAGPIN starts working exclusively in the zanox network in Brazil, Germany, France and the Netherlands in December 2014. Their superior tagging solution allows advertisers to benefit from bloggers’ reach and the power of images. As a blogger or publisher you can easily convert images to initiate sales. Images catch the eye and from now on you […][…]
Black Friday and Cyber Monday have been a blast!
This year’s Black Friday proved to be another successful day for our publishers and advertisers. With many interesting advertiser promotions and extra attention from publishers, the number of transactions in our network and consumer spendings hit an extraordinary peak on the first day after Thanksgiving. Even though Black Friday has always been highly successful, the […][…]
Publisher Introduction: Convert more visitors into customers with Remintrex
We have talked to Florian Werner, CEO at Remintrex, about our partnership and how advertisers can convert more visitors into clients, even when they have already left the page. This innovative model convinced not only us at zanox to take them on board as preferred partner, but also already more than 200 advertisers. We are […][…]
zanox/Affiliate Window: Appointment of new Executive Board finalizes integration of Europe’s largest performance marketing network to accelerate further growth
Following the November 2013 completed acquisition of Digital Window Ltd. operating in the UK under the brand of Affiliate Window, the Supervisory Board of ZANOX AG has made the decision to fully merge Affiliate Window and zanox into one organisation further consolidating the group’s position as Europe’s largest performance marketing network. Show more
zanox Mobile Performance Barometer first half year 2014: Tablets massively outperform Smartphones
Berlin/Cologne, 10 September 2014 – zanox launches the latest zanox Mobile Performance Barometer with outstanding results. Reviewing the numbers of the first half year 2014, the leading European Performance Advertising Network analyses its numbers to allow a comprehensive and future-driven overview of the developments and trends in m-commerce. In this version zanox particularly focusses on the developments in the tablet market in Europe and the role of iOS and Android. Show more
zanox advertisers benefit from new global sales structure: Optimum programme control thanks to targeted and precisely tailored service offerings
Berlin, 15 August 2014 – zanox is expanding its activity in Global Account Management and Global New Business. Besides the management and acquisition of top global customers, the England-based team will focus primarily on the promising field of SME/longtail business. In doing so, the service offering will be customised to meet the demands of the different customers. Show more
zanox Mobile Performance Barometer 2013
Europe is still playing it big in m-commerce – growth rates of 95% in mobile revenues and 64% in mobile transactions – no levelling effect in sight yet
• Consumers trust in mobile as purchasing platform grows
• Android strikes back
• "Year of Travel" with strong mobile players on the advertiser and publisher side
Berlin, 13 May 2014 - zanox, the leading European performance advertising network, releases the third annual zanox Mobile Performance Barometer 2013 with outstanding results.
All results and findings are based on facts and data from the zanox network, reflecting insights, trends and developments in m-commerce and mobile consumer behavior in Europe.
Not only the amount of mobile phones and tablets increases year-by-year, but also the revenue generated via these devices hits new heights every year. With exceptional growth rates of 64% in mobile transactions and even 95% in mobile revenues, m-commerce was on a triumphal procession in 2013, continuing in 2014. Show more
zanox brings in Deborah Causton as Director of Product Management
Berlin, 14 January 2014 – zanox, the leading performance advertising network in Germany and Europe, strengthens its product development team with Deborah Causton as its new Director of Product Management. Causton has more than 13 years of experience in the European internet industry. Born in Great Britain, she most recently worked in the start-up metropolis of Berlin as a freelance project and product manager for, among others, the Global Leads Group, Wimdu, 9flats.com and i-ways. As Director of Product Management, Causton will be responsible for all product development at zanox in the future and report directly to zanox CTO, Christian Rebernik. Show more
zanox appoints Michael von Stern to the executive board as CFO/COO - Von Stern succeeds Joachim Piroth as CFO
Berlin, 19 December 2013 – zanox, the leading performance advertising network in Germany and across Europe, appoints Michael von Stern (45) to the executive board of the zanox Group as its new Chief Financial and Operating Officer (CFO/COO), with effect from 1 January 2014. Von Stern comes from zanox's majority stakeholder, Axel Springer SE, where he established and headed the Commerce division, and to which, among other companies, the zanox Group also belongs. A qualified engineer, he previously worked for the international strategy consultants, A.T. Kearney, for a venture capital company, and as CFO/COO of the current zanox subsidiary, eprofessional. As Chief Financial Officer of zanox, Michael von Stern succeeds Joachim Piroth (47), who leaves zanox's executive board team at the end of 2013. Show more
zanox acquires performance display provider, metrigo - Expansion and internationalisation of the Real-Time Advertising range
Berlin, 21 November 2013 – zanox, the leading performance advertising network in Germany and Europe, strengthens its commitment in the Real-Time Advertising market and acquires a majority stake in the performance display provider, metrigo. Founded in Hamburg in 2011, metrigo provides integrated solutions for data-driven and targeted display advertising on a Real-Time Bidding basis. The founders and managing directors of metrigo, Tobias Schlottke, Christian Müller and Philipp Westermeyer, will remain in charge of the further development of the company. On the zanox side, Martin Rieß, as zanox Country Manager DACH, will take up a position in the expanded executive board of metrigo. Through its takeover of metrigo, zanox will further accelerate the expansion and internationalisation of its new "zanox Performance Display" product segment. Show more
zanox completes the acquisition of Digital Window: zanox continues to invest in successful performance marketing business by acquiring the remaining shares of the UK network Affiliate Window
Berlin/London, 01.11.2013 – zanox, the leading European performance advertising network, has completed the acquisition of Digital Window Ltd., the holding company of the multi-award winning UK affiliate network Affiliate Window, by acquiring the remaining 49.9 percent of shares. Show more
zanox enables performance-based marketing of mobile apps and offers app-tracking for iOS and Android
Berlin, April 5th, 2013 – zanox, the leading performance advertising network in Germany and Europe, is providing its over 4,000 advertisers with a software development kit (SDK) for iOS and Android. The SDK will enable companies to market their app effectively on a performance basis via zanox's global publisher network. Show more
zanox expands to Brazil
Berlin, April 5th, 2013 – zanox, the leading performance advertising network in Germany and Europe, is providing its over 4,000 advertisers with a software development kit (SDK) for iOS and Android. The SDK will enable companies to market their app effectively on a performance basis via zanox's global publisher network. The SDK now extends the same high-quality zanox tracking standards from e-commerce and the mobile web into the world of mobile apps. This means that the extensively tested beta-version of the SDK, which has been available since mid-2012, is now available immediately as a final release. With this, zanox is pressing on resolutely on the path to "mobile performance". Show more
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