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Whitepaper Black Friday: What impact does the marketing event actually have in Europe and the world?
Berlin, 24th November 2015 – November Black Friday, the American retail phenomenon is imminent. But what significance does the super marketing event actually have in the online and affiliate industry outside of its country of origin? Show more
Sheyla Biasini takes over as new Country Manager Italy
Berlin, 2nd July 2015 – A significant change to the zanox group leadership is taking place as we say farewell to one of the most loyal and longest serving Country Managers, Michele Marzan. He started at zanox in 2006 and over the following nine years progressed to become the Regional Director of Southern Europe where he oversaw the continued development of both Italy and Spain. Show more
Personnel information: Transition of zanox Executive Board completed / Michael von Stern returns to Axel Springer
Michael von Stern, 46, leaves the zanox Executive Board with effect of February 28, 2015. He joined the Board as CFO/COO in January 2014 in order to support the merger of zanox and Digital Window and now returns, as initially planned, to Axel Springer in a new role. Show more
zanox/Affiliate Window: Appointment of new Executive Board finalizes integration of Europe’s largest performance marketing network to accelerate further growth
Following the November 2013 completed acquisition of Digital Window Ltd. operating in the UK under the brand of Affiliate Window, the Supervisory Board of ZANOX AG has made the decision to fully merge Affiliate Window and zanox into one organisation further consolidating the group’s position as Europe’s largest performance marketing network. Show more
zanox Mobile Performance Barometer first half year 2014: Tablets massively outperform Smartphones
Berlin/Cologne, 10 September 2014 – zanox launches the latest zanox Mobile Performance Barometer with outstanding results. Reviewing the numbers of the first half year 2014, the leading European Performance Advertising Network analyses its numbers to allow a comprehensive and future-driven overview of the developments and trends in m-commerce. In this version zanox particularly focusses on the developments in the tablet market in Europe and the role of iOS and Android. Show more
zanox advertisers benefit from new global sales structure: Optimum programme control thanks to targeted and precisely tailored service offerings
Berlin, 15 August 2014 – zanox is expanding its activity in Global Account Management and Global New Business. Besides the management and acquisition of top global customers, the England-based team will focus primarily on the promising field of SME/longtail business. In doing so, the service offering will be customised to meet the demands of the different customers. Show more
zanox Mobile Performance Barometer 2013
Europe is still playing it big in m-commerce – growth rates of 95% in mobile revenues and 64% in mobile transactions – no levelling effect in sight yet
• Consumers trust in mobile as purchasing platform grows
• Android strikes back
• "Year of Travel" with strong mobile players on the advertiser and publisher side
Berlin, 13 May 2014 - zanox, the leading European performance advertising network, releases the third annual zanox Mobile Performance Barometer 2013 with outstanding results.
All results and findings are based on facts and data from the zanox network, reflecting insights, trends and developments in m-commerce and mobile consumer behavior in Europe.
Not only the amount of mobile phones and tablets increases year-by-year, but also the revenue generated via these devices hits new heights every year. With exceptional growth rates of 64% in mobile transactions and even 95% in mobile revenues, m-commerce was on a triumphal procession in 2013, continuing in 2014. Show more
zanox brings in Deborah Causton as Director of Product Management
Berlin, 14 January 2014 – zanox, the leading performance advertising network in Germany and Europe, strengthens its product development team with Deborah Causton as its new Director of Product Management. Causton has more than 13 years of experience in the European internet industry. Born in Great Britain, she most recently worked in the start-up metropolis of Berlin as a freelance project and product manager for, among others, the Global Leads Group, Wimdu, 9flats.com and i-ways. As Director of Product Management, Causton will be responsible for all product development at zanox in the future and report directly to zanox CTO, Christian Rebernik. Show more
zanox appoints Michael von Stern to the executive board as CFO/COO - Von Stern succeeds Joachim Piroth as CFO
Berlin, 19 December 2013 – zanox, the leading performance advertising network in Germany and across Europe, appoints Michael von Stern (45) to the executive board of the zanox Group as its new Chief Financial and Operating Officer (CFO/COO), with effect from 1 January 2014. Von Stern comes from zanox's majority stakeholder, Axel Springer SE, where he established and headed the Commerce division, and to which, among other companies, the zanox Group also belongs. A qualified engineer, he previously worked for the international strategy consultants, A.T. Kearney, for a venture capital company, and as CFO/COO of the current zanox subsidiary, eprofessional. As Chief Financial Officer of zanox, Michael von Stern succeeds Joachim Piroth (47), who leaves zanox's executive board team at the end of 2013. Show more
zanox acquires performance display provider, metrigo - Expansion and internationalisation of the Real-Time Advertising range
Berlin, 21 November 2013 – zanox, the leading performance advertising network in Germany and Europe, strengthens its commitment in the Real-Time Advertising market and acquires a majority stake in the performance display provider, metrigo. Founded in Hamburg in 2011, metrigo provides integrated solutions for data-driven and targeted display advertising on a Real-Time Bidding basis. The founders and managing directors of metrigo, Tobias Schlottke, Christian Müller and Philipp Westermeyer, will remain in charge of the further development of the company. On the zanox side, Martin Rieß, as zanox Country Manager DACH, will take up a position in the expanded executive board of metrigo. Through its takeover of metrigo, zanox will further accelerate the expansion and internationalisation of its new "zanox Performance Display" product segment. Show more
More than vouchers: Boost your performance with sales rallies and publisher promotions
Time to warm up for the affiliate competition of the year! The zanox Olympics will run from 13th June until 8th July. Our annual sales rally encourages advertisers to provide their best promotions to publishers, motivating them to maximize their promoting efforts. It’s a win-win situation – both publishers and advertisers get the chance to […][…]
Weekly Tips: How Smaller Publishers Can Negotiate With Advertisers
Smaller publishers have a harder time getting noticed and showing their true value to advertisers, especially compared to the huge branded affiliate companies. Large affiliate sites are primed to convert customers across a variety of devices, optimized to winning the last click. That is why it is important for smaller affiliates to present themselves in […][…]
zanox Heroes – Henning Kruthaup, Sparheld.de
As part of our zanox Heroes campaign, we’re asking our publishers to share how they’ve used affiliate marketing to become online entrepreneurs, in order to inspire smaller publishers and highlight the positive impact our industry can have on people’s lives. Our next story comes from Henning Kruthaup, the founder of coupon code site Sparheld.de. He […][…]
Things to Consider When Choosing a Name for Your Website, Part 2
Last week we discussed two key decisions to make when defining a name and URL for a new project: whether it should be a fantasy or keyword name, and if hyphens should be used. In this week’s tips, we dig deeper into the topic by giving advice on appropriate domain endings and sharing ideas on […][…]
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