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Expand your portfolio

The newly developed zanox Global Alliance Partner solution allows publishers and advertisers alike to expand their portfolio with international partners.

The model allows:

  • Instant access to global cooperations
  • Leverage sophisticated zanox CPA tracking
  • Key Account Management with single point of contact
  • Solid and safe international legal framework

Advertisers: Increase your sales power

  • Exploit local traffic from international networks
  • Reduced management and acquisition costs for international rollouts
  • Dedicated account management to select and optimise partnerships
  • Avoid double tracking and handle channel seperation

How to participate

If you are:

  • Advertiser with zanox PRM

Accept the publisher account "zanox GAP" to your program and implement the additional zanox GAP tracking code.

Click here and learn how to implement the zanox GAP tracking code.

Gap Tracking Setup

F.A.Q. Frequently Asked Questions for Advertisers

Q: I already have zanox tracking on my confirmation page. Why do I need another tracking code for GAP?

A: The additional GAP tracking code allows our Global Alliance Partner networks to use their own tracking to monitor and optimise.

Q: My services are only offered in one country. Why do I need GAP?

A: With GAP you can establish cooperations with all international networks that offer dedicated traffic and reach on your market.

Q: How are new GAP cooperations established?

A: There are two ways. First, you are recognised by GAP networks in the zanox program catalogue when you have implemented the GAP tracking code. Second, your zanox key account manager will select the best fitting GAP networks to promote your offers and services.

Q: How do I know which GAP networks are active for my program?

A: Each GAP network is one of your publishers. You can use the zanox interface to group GAP networks, monitor performance and pull individual statistics.

Reference List of Global Alliance Partner Networks

Your link here? Implement our GAP logo on your homepage and send an e-mail to service@zanox.com.

Download

GAP Advertiser (PDF)

Networks: Expand your portfolio

  • Easy access to 2000 international advertisers and campaigns
  • Manage global cooperations with one account
  • Full integration of your tracking with advertisers on our network

How to participate

If you are:

  • Affiliate Network
  • Ad Network
  • Media Buyers

Register here with your zanox account to be recognised as Global Alliance Partner network.

Register

Learn more about the GAP Model

International ad networks are facing a trend towards cost-driven online marketing which requires sophisticated tracking methods to measure online performance. In order to maintain and increase the gross margin and constantly outperform market growth, networks need to efficiently enhance and expand their portfolio of global offers.

zanox is the only performance-based marketing network offering an indirect sales solution for 3rd party cooperations with international ad networks. Under the brand "Global Alliance Partner" we provide:

  • Exploit local traffic from international networks
  • Reduced management and acquisition costs for international rollouts
  • Dedicated account management to select and optimise partnerships
  • Avoid double tracking and handle channel separatio

zanox has already implemented mutually beneficial projects with a number of networks active in markets like USA, UK, Western Europe, Eastern Europe, South Africa, Asia, Australia.

zanox CPA Tracking - Increased conversion for increased profit

zanox utilizes the most sophisticated mix of tracking methods to ensure maximum ROI of programs and campaigns for you:

  • Fingerprint tracking and Session tracking (independent of user's security settings)
  • Cookie tracking (60 days return time)
  • Postview tracking (performance based remuneration for display advertising)

Download

GAP Network (PDF)