General Business Terms and Conditions for Publishers
Effective from: October 1st, 2008
ZANOX.de AG (hereinafter "zanox") operates and manages a network on the Internet allowing
providers to advertise their goods and services, particularly by means of affiliate marketing
("zanox Network"). The participants in the zanox Network are Advertisers, Publishers and zanox
itself. The Advertisers market and advertise their goods and services using advertising media such
as banners, product data, text-links, e-mails and videos (“Ad Media”). The Publishers incorporate
or embed the Ad Media into their homepage, website or e-mail ("Advertising Space"). For any
advertising leading to a successful transaction, zanox shall pay to the Publisher remuneration in a
previously specified amount (“Commissions”).
1 Conclusion of the Agreement
1.1 To participate in the zanox Network, Publishers must register on one of
the zanox websites (zanox.de, zanox.com, etc.). After the registration, the Publishers may apply
for the Advertisers' partner programs for admission to display their Ad Media on the Publishers’
Advertising Space.
1.2 Legal entities or private individuals over 18 years of age may register
as Publishers. Additionally, each Publisher must have a bank account. zanox reserves the right to
verify the Publishers’ personal data. Registration with the zanox Network is not transferable.
1.3 By completing the registration form and accepting the present General
Business Terms and Conditions for Publishers, the Publishers submit an offer to conclude an
agreement for their participation in the zanox Network.
1.4 If zanox accepts the offer, it will confirm this by e-mail. zanox
reserves the right to refuse an offer without citing any reasons for its refusal; in such case, the
data transmitted with the registration form will be deleted without delay.
1.5 Access to the zanox Network will be gained by clicking the activation
link in the confirmation email and entering the access data. The interface for registered members
("zanox Interface") will provide the Publishers with an overview of the Advertisers' partner
programs that are open at that time for their participation. Using the zanox Interface, Publishers
can review and alter their personal data and information and cancel their participation as a whole
in the zanox Network.
2 Subject of the Agreement
2.1 zanox operates and manages the zanox Network. Participants in the zanox
Network are Publishers, Advertisers and zanox itself. Publishers are individuals or legal entities
providing space on their homepages or websites or in their e-mail, etc. to Advertisers for the
purpose of marketing the goods and services offered by the Advertisers ("Advertising Space");
Publishers can also be operators of networks with their own Publishers ("Sub-Publishers") (e.g., as
zanox Global Alliance Partners – "GAP"). Advertisers are individuals or legal entities who market
or advertise their goods and services via zanox by means of ”partner programs” using Ad Media such
as banners, product data, text-links, e-mails, videos, or through search engine marketing.
2.2 Publishers participate in the partner programs and incorporate the
Advertisers' Ad Media into their Advertising Space. Whenever third parties, such as end consumers,
click on the Ad Media and this subsequently results in a business transaction with the Advertiser
(as defined in detail in the partner program), the Publisher will receive remuneration for
providing the Advertising Space which has successfully connected the end consumers to the
Advertiser (“Commission”). In this context, business transactions establish the entitlement to
receive a Commission. A business transaction is e.g. the purchase of goods or a request for
services ("Sale"), but it may also be defined as clicking on or viewing Ad Media, or registering on
a website, subscribing to a newsletter ("Lead"), sending an e-mail or such like. Business
transactions that are subject to remuneration are defined in greater detail in the individual
program specifications. It is also possible to remunerate combinations of Clicks, Views, Leads
and/or Sales.
2.3 zanox monitors and records the business transactions concluded
("Tracking"); it provides the Publishers with tracking data and credits the Commissions to the
Publisher Accounts. Only the Tracking by zanox is decisive for the identification of successful
business transactions and for the calculation of the resulting remuneration.
2.4 The registration with and the participation in the zanox Network is
free of any charge.
2.5 Using the zanox Interface, Publishers can control their advertising
activities, in particular, they are able to select Ad Media and embed / incorporate them into their
Advertising Space. The available applications are shown on the zanox Interface.
2.6 zanox ensures that the available applications are up-to-date, complete
and correct. zanox is not obliged to review the Ad Media provided by the Advertisers within. Due to
maintenance or other improvements certain functions may be temporarily unavailable. In case that
any interruption or failure has a greater than a minor impact, zanox shall remedy them without
delay to the extent this is in fact feasible and can reasonably be expected of it, in particular
from an economic and legal perspective.
2.7 zanox endeavors to continuously develop and improve the zanox Network.
In the course of such development, zanox may enhance, expand or slightly modify individual
applications. This includes to discontinue functionalities or other features of the services, as
far as the changes are of minor importance and do not result in an significant change of zanox’
contractual duties as set forth in this agreement. zanox may alter services, in particular if such
alteration is customary in the industry or if changes or legally demanded.
3 Participation in Partner Programs
3.1 Publishers shall apply for the available partner programs using the
zanox Interface, providing the details of their Advertising Space. In the application process, the
properties of their Advertising Space will be checked against the prerequisites of the partner
program. Should the Advertising Space listed in the registration process or in the application for
a specific partner program not correspond to the Advertising Space actually available, zanox is
entitled to block the Publisher’s account without delay. The subsequent procedure has been set out
in Clause 5.2 hereof.
3.2 In submitting their application for a partner program, Publishers
accept any additional conditions for participation which are displayed in the context of each
program. These conditions will become an integral part of this contract.
3.3 The Advertisers may accept or reject the Publishers’ applications at
their own discretion. Publishers are not entitled to being admitted as participants; nor can they
derive any claims from non-admission.
3.4 During the term of this contract, the Publisher must not circumvent
zanox by concluding contracts or entering contractual negotiations with the Advertisers of the
zanox Network that cover the subject matter of this contract or services alike.
4 Duties of the Publisher
4.1 By registering with zanox
4.1.1 The Publisher warrants, that the data provided at registration is
correct and complete. Should the data provided at registration change at any time after
registration, the Publisher must change his profile stored on the zanox Interface.
4.1.2 Parties subject to turnover tax are under obligation to submit to
zanox, as part of the contact details, their tax payer identification number issued by their local
tax authority or the VAT identification number.
4.1.3 The Publisher undertakes to keep the access data selected at
registration (e-mail address and password) confidential, not to communicate such data to third
parties and to keep such data away from third parties. No third party must be enabled to use the
access data. Publishers who have reason to assume that third parties have become aware of their
access data must inform zanox without delay in writing or by e-mail sent to networkwatch@zanox.com.
4.2 Displaying Advertisements on Advertising Spaces
4.2.1 Publishers must hold the required rights of the Advertising Space.
4.2.2 By applying to a partner program and incorporating the advertisement
into their Advertising Space, Publishers warrant that their Advertising Space and the advertising
activities as a whole:
(a) Do not infringe any rights of third-parties (in particular, without
limitation, copyrights, trademark rights, personal rights or similar rights).
(b) Do not violate any other provisions of the law (in particular
competition law), do not endanger the democratic constitution, do not glorify violence, are not
racist, pornographic or liable to corrupt youth, or unfit to be made generally accessible.
4.2.3 The Publisher must respect the prohibition of unsolicited
advertisement (“Spam”) when sending e-mails containing Ad Media. Therefore, the consent of each and
every recipient is to be obtained prior to sending e-mails; should zanox so request, Publishers
must provide written evidence of such consent has been granted.
4.3 Advertising Activities in General
The Publisher must not use keywords containing legally protected terms such as, in
particular, trademarks of the Advertiser or of the Advertiser's competitors ("brand bidding"),
unless the respective Advertiser has expressed his permission.
4.4 Technical Intrusion into the zanox Network
The Publisher hereby undertakes to refrain from attacks of any kind on the zanox Network.
Attacks are, without limitation, defined in particular as attempts made to overcome or circumvent
the security mechanisms of the zanox Network or to otherwise incapacitate them, using computer
programs enabling automatic data readouts, as well as using and/or circulating viruses, worms,
Trojans, brute force attacks, spam or using other links, programs or procedures that are suited to
damage the zanox Network or individual participants in the zanox Network.
4.5 Sub-Publishers
Publishers who are operating a network with Sub-Publishers themselves hereby guarantee to
communicate these General Business Terms and Conditions for Publishers to their Sub-Publishers and
to monitor and enforce their compliance. Publishers will be held liable for the conduct of their
Sub-Psublishers.
5 Misuse
Any form of misuse, i.e. procuring business transactions by unfair methods or inadmissible
means that violate applicable law, these General Business Terms and Conditions for Publishers or
the principle of the zanox Network, is prohibited.
5.1 In particular, Publishers are prohibited from attempting to obtain
Commissions by procuring business transactions themselves or through a third person using the Ad
Media, tracking links and/or other technical aids provided to them in the context of the zanox
Network using one or several of the following methods:
5.1.1 Fraudulently pretending or faking business transactions, for example
by entering third party data without authorization, or by providing false or non-existing data when
ordering goods or registering online;
5.1.2 Using Ad Media that enables Tracking although it its not displayed at
all, not visibly or not in the manner and/or size stipulated by the Advertiser; or
5.1.3 Brand-Bidding.
5.2 Any form of misuse will lead to the blocking of the Publishers’
accounts immediately. In this case Publishers may raise an objection (e.g. via letter, fax, e-mail)
within a month in order to provide a statement and evidence that the chosen form of advertising has
been in accordance with these Terms and Conditions .If the Publisher cannot confute the breach of
this Agreement, zanox will issue a notice of termination. In the event of termination, the
agreement will be wound up and liquidated pursuant to the stipulations of Clause 7 of these General
Business Terms and Conditions for Publishers. The Publisher shall not be entitled to any
remuneration.
For each case of intentional or negligent violation of the present provisions, the Publisher
hereby undertakes to pay zanox liquidated damages in each case in an amount to be determined at
zanox' s equitably exercised discretion and, in the event of dispute, in an amount to be reviewed
by court. Each instance of violation shall be subject to liquidated damages in the maximum amount
of the current balance of the Publisher Account.
6 Remuneration
Publishers will receive performance-related remuneration (“Commissions”).
6.1 The amount of the Commissions in each individual case, and the type of
business transactions entitling to the payment of Commissions, shall depend on the respective
Advertiser's partner program. The Advertiser may modify the conditions of the partner program or
terminate the entire program with effect for the future. Publishers shall not demand a program
being operated at all or at certain conditions. The conditions of the partner program can be viewed
in the zanox Interface. Publishers have no claim to any further compensation of expenses or costs
etc.
6.2 The entitlement to payment of the Commissions is constituted by the
following premises:
6.2.1 A business transaction between a customer and an Advertiser has been
effected via the Advertising Space;
6.2.2 The business transaction has been tracked by zanox;
6.2.3 The Advertiser has confirmed the business transaction and has
released the remuneration;
6.2.4 There has been no misuse within the meaning of Clause 5 of these
General Business Terms and Conditions for Publishers.
6.3 zanox will set up dedicated Publisher Accounts for the payments of the
Commissions. The Publisher Accounts will be settled by crediting, in other words, zanox will credit
the respective Commissions to the Publisher Accounts without requiring an invoice. No interest will
be paid on the credit balance in the Publisher Account. Once the minimum disbursement amount of EUR
25.00 has been credited to the account, a corresponding credit statement will be issued
electronically at the beginning of the following month. Publishers will be informed by e-mail, and
have to confirm the payout. Then the amount will be paid free of charge into the bank account
specified by the Publisher. If the Bank account is neither a German account nor an account with a
bank participating in the IBAN/BIC System, disbursements shall be made free of charge only if a
minimum credit balance of EUR 200.00; is given. zanox will disburse lower amounts against
reimbursement of the relevant bank charges, which will be deducted from the amount to be paid.
6.4 It is possible to disburse credits lower than EUR 25.00, or,
respectively EUR 200.00 to accounts with banks not participating in the IBAN/BIC System for a
blanket processing fee of EUR 5.00 or, in the latter case, against reimbursement of the bank
charges actually incurred, if these are higher than EUR 5.00. The fee or bank charges will be
deducted from the amount to be paid.
6.5 zanox will only pay out credits that have been confirmed by the
Publisher in due time. If, the minimum disbursement amount has not been attained or if the credit
statement is not released at the end of the month will remain in the Publisher's account and
carried forward to the next month.
7 Term of Agreement and Termination
7.1 The agreement on participation in the zanox Network is concluded for an
indefinite term. The parties may terminate the agreement at any time in text form (letter, fax,
e-mail); additionally, the Publisher may terminate the agreement by using the "cancel membership"
button in the zanox Interface.
7.2 Any business transaction that was procured via the Advertising Space at
the time of termination will be processed pursuant to Clause 6 following the receipt of the
termination notice. Upon the expiry of this agreement, any credit balance remaining will be paid to
the Publisher against a processing fee of EUR 5.00. If, at the time of termination, the credit
balance is EUR 5.00 or less, no funds will be disbursed.
7.3 Once participation in the zanox Network has been terminated, the data
record stored at registration will be deleted completely upon expiry of the statutory obligation to
keep records in safe custody.
7.4 If the contract has been terminated by zanox for misuse pursuant to
Clause 5, the liquidated damages pursuant to Clause 5.2 will be deducted from the Publisher
Account.
8 Termination of Participation by zanox on Grounds of Inactivity /
Statute of Limitations
8.1 The registration of Publishers with zanox who fail to activate the
registration via the activation link will be automatically canceled after 60 days.. It is possible
to re-register.
8.2 If no commissions have been credited to the Publisher Account for a
period of two years after registration, zanox reserves the right to close the account and to cancel
the registration. It is possible to re- register.
8.3 The individual Commissions are time-barred after three (3) years from
the end of the respective year in which each Commission was credited to the account.
9 Data Protection
9.1 Protecting personal data is very important to zanox – nevertheless,
collecting, processing and using such data is indispensable for operating the zanox Network. zanox
will collect, process and use personal data exclusively in compliance with the applicable statutory
provisions governing the protection of data.
9.2 zanox is entitled to collect and use personal data as is necessary in
order to enable participation in the zanox Network.
9.2.1 zanox will particularly collect, process and use data requested at
registration as well as data accruing in the course of participation in the Network.
9.2.2 zanox will use the contact data also to contact Publishers by e-mail
in connection with their participation in the zanox Network. Receipt of so-called provider news –
e-mails from the operator of the program – can be deactivated in the zanox Interface. However,
zanox recommends that the receipt function should be activated since such provider news may contain
important information, e.g. changes in remuneration.
9.3 The personal data will be used and processed for purposes other than
those referred to under Clause 9.2 only if the Publishers have expressly agreed to this being done,
or if a statutory provision allows zanox such use.
9.4 Publishers can obtain information about their data via the usual
contact channels or by sending an e-mail to privacy@zanox.com.
10 Rights of Use
10.1 The information and the data obtained in the course of participation
in the zanox Network may only be used in connection with the zanox Network. Forwarding such
information or data to third parties and using them for any other purposes is prohibited.
10.2 Publishers must not modify the Ad Media and their source codes,
neither visually nor technically nor with regard to their content, nor are they allowed to process
the Ad Media and their source codes in any other way, unless the respective Advertiser has
previously granted his written consent.
10.3 The zanox Network and its applications are protected under copyright
law and other statutory provisions.
10.4 zanox hereby grants to the Publishers the revocable, non-exclusive,
non-transferable right to use the zanox Network applications as well as the data contained therein,
provided that this use complies with the stipulations of the law and takes place exclusively within
the context of participating in the zanox Network. In case of a termination of this Agreement –
regardless the reason - the right of use set forth above will be revoked.
10.5 Publishers will not be granted any further rights of use. In
particular, Publishers are not entitled to transmit the applications or the data contained therein
to third parties, nor are they entitled to allow third parties to access such applications or data,
nor may they modify or otherwise process such applications or data, incorporate them into another
work, or use them in order to create data bases and/or information services of their own.
11 Indemnification in the Event of Breach of Contract
Compliance with these provisions is essential for the operation of the zanox Network. In the
event of a serious breach of contract, zanox reserves the right to take further legal steps in
addition to terminating the agreement.
If Publishers or their Sub-Publishers violate these provisions and if third parties hold
zanox liable for such violation, zanox is entitled to demand that such Publishers indemnify it
against all costs and expenses it may incur as a result of the breach.
Such costs include, in particular, the compensation of damages of third parties and
reimbursement of further expenses.
12 Liability and Limitation of Liability
12.1 zanox shall not be held liable for the content of websites of
third-parties, nor shall it be liable for any damages or other failures resulting from any defects
of the participants' software or hardware or their incompatibility with the zanox system; zanox
shall also not be liable for damages resulting from the fact that the Internet was not available or
malfunctioning.
12.2 Apart from that, zanox shall be held liable only under the following
circumstances, regardless of the legal grounds:
12.3 If one of its legal representatives or executives or other vicarious
agents has acted intentionally or grossly negligently;
12.3.1 In the event of any culpable breach of an essential contractual duty
of delayed performance or the impossibility of performance, in each case based on the respective
merits. The expression "essential contractual duty" describes a duty in the abstract, the
fulfillment of which is an essential pre-requisite for the due implementation of the agreement, and
that is a duty on whose fulfillment the respective other party can rely as a general rule.
12.3.2 In the event of liability pursuant to Clause 12.2.2, this shall be
limited, for financial losses and damages to property, to the amount of the typically foreseeable
loss.
12.4 The above limitations of liability do not apply to cases of mandatory
statutory liability, in particular liability under product liability law, liability for a guarantee
that has been assumed, and liability for intentional or negligent injury to life, limb or health.
13 Modification of the General Business Terms and Conditions for
Publishers
13.1 zanox reserves the right to amend these provisions of the present
General Business Terms and Conditions for Publishers that are minor in scope or nature, and to do
so without citing any reasons, provided such modifications do not lead to the agreement as a whole
being restructured. zanox will communicate, by e-mail, the modified conditions at least two weeks
prior to the effective date. Publishers who do not object in text form (letter, e-mail, fax) to the
modification within four weeks after the receipt of the e-mail will be deemed to have accepted the
respective modification. zanox will specifically indicate the possibility of objecting to the
modification and the consequences of the four-week deadline.
13.2 If the Publisher objects to the new (modified) General Business Terms
and Conditions for Publishers, zanox's request to so modify them will be deemed to have been
rejected. The agreement will then be continued without the proposed modification. The right of the
parties to terminate their participation in the zanox Network remains unaffected hereby. The
possibility of terminating the agreement will also be indicated specifically.
14 Final Provisions
14.1 The utilization of the zanox Network and its applications requires the
use of special technical systems such as end user devices, software programs, transmission
networks, telecommunications and other services provided by third parties, all of which may entail
further costs. zanox does not provide such end user devices, software programs, communication
channels, telecommunications services or other services and therefore will not assume any liability
for such services provided by third parties.
14.2 The rights and duties under the present agreement may only be
transferred with the prior written consent of zanox.
14.3 The present agreement does not establish a company, it does not
authorize either of the parties to make any legally binding declarations on behalf of both parties
together, or on behalf of the respective other party, nor does it authorize them to place the
respective other party under any obligation or to represent it in any other way.
14.4 These General Business Terms and Conditions for Publishers and the
contractual relationship with the Publisher shall be governed exclusively by the laws of the
Federal Republic of Germany, to the exclusion of the United Nations Convention on Contracts for the
International Sale of Goods (CISG).
14.5 The place of jurisdiction is Berlin if the Publisher is a merchant
within the meaning of the German Commercial Code (HGB), if the Publisher does not permanently
reside in Germany, if the Publisher has relocated its permanent residence abroad after the present
General Business Terms and Conditions have entered into force, or if the Publisher’s domicile or
usual place of residence are not known at the time at which a suit is filed with the courts.
14.6 Should any individual provision of these General Business Terms and
Conditions be of no effect, as a whole or in part, this shall not affect the validity of the
remaining provisions. The invalid provision will be deemed replaced by that provision that is
legally effective and comes closest, in the usual understanding, to the economic intent and purpose
of the invalid provision. The same applies to any unintentional omission.