New generation of publisher statistics goes live
Zanox, a global market leader for performance-based online marketing, ends the open beta-phase of its new generation of publisher statistics. From now on, this new, comfortable analysis and control instrument provides full flexibility to zanox publishers and, in doing so, works with greater speed and reliability. Publishers gain access to new statistics via the "Statistics" field in their User Interface. With just a single click, they receive instant and detailed insight into the performance of individual programmes and ad spaces.
The "Advanced" button enables filtering of reports according to individual categories. The expanded reporting elements and parameters enable customised combination to create report templates that can be exported directly into Excel or csv-files using the export function. This also applies to more than a dozen pre-prepared report templates, which publishers may choose from. In addition, search results may also be retrieved separately, according to their status as "approved" or "open". Charts may also be produced to provide a clear visualisation of the latest trends.
Besides German, the new statistics are also available immediately in English, French, Italian and Spanish.
The most important benefits at a glance:
- "One click to result" – access to the most important results with just a single click
- Full flexibility thanks to customised grouping and filtering of data
- Report templates that can be adjusted as required
- Additional reporting elements that can be separately arranged in the spreadsheet columns and also displayed or hidden
- Export function into Excel or csv-format
- Visualisation of the report data in charts (bar or pie charts)
About zanox
ZANOX.de AG is a global market leader for performance-based online marketing and has established a strong presence in all core markets around the world. More than 2000 prestigious international companies rely on the zanox affiliate network and sector-specific expertise in all sectors where innovation is taking place. Affiliate programmes provide companies with global solutions for efficiently marketing their products and services on the Internet. zanox attaches great importance to the quality and the continuing development of its affiliate sites, whose owners are also being motivated by quick and transparent returns.
zanox’s international focus is strengthened by its Global Alliance Partners (GAP) programme. Furthermore, in June of 2008, the first zanox Campus opened its doors at the company’s headquarters in Berlin to serve as an international meeting point for developers and designers.
For further information, please visit zanox.com, blog.zanox.com, www.twitter.com/zanox or www.zanox.com/events